Investment properties are one of the greatest assets to have, however, only when they’re tenanted. A Landlord’s main aim is to find a great tenant, and to find one fast. Here are some tips on how to lease out a property quickly.
Photos
One area that a majority of rental properties fall short in is the photos they use for their ad. A lot of the time, property managers or landlords will take their own photos on their mobile phones, which result in the property not being shown to its full potential. In real estate, first impressions are everything; if a potential tenant isn’t impressed by the photos they see, they most likely won’t come to inspect the property. In order to get the maximum return from your investment, market the property as you would for a sale.
Pricing
Pricing the property correctly is crucial. Be sure to research the market and find comparable properties in order to find a price that is appropriate, but still competitive. At Aurora, we have found that many property managers have actually undervalued many properties leading to landlords losing out on valuable income.
Premiere Advertisements on Portals
Positioning your property so that you expose it to the entire market is crucial. A Premiere advertisement is positioned at the top of realestate.com.au throughout your campaign. Once again, if you advertise your property as you would for a sale, you’ll attract high levels of potential tenants, resulting in a quick lease and plenty of tenant options. Too often, we see property managers offer FREE marketing which results in a standard ad on realestate.com.au, which results in low exposures and no applications.
Inspections
Something surprising about the rental market recently has been the lack of opens for properties. The reality is, if a tenant can’t come to inspect the property and fall in love with their potential new home, then they won’t apply. In order to give yourself the best chance in attracting tenants, you need to hold open for inspections every week until it is rented out.
About Aurora Estate Agents
Aurora Estate Agents are a new breed of real estate professionals which are highly focused on their core values: integrity, accountability, transparency, client focussed and process driven. Aurora Estate Agents’ dynamic team is a collaboration of effective marketers, residential sales agents and residential leasing consultants.
South East Melbourne, which includes Berwick, Narre Warren, Beaconsfield, Clyde North, and Cranbourne is the country’s property boom hotspot. Aurora Estate Agents is perfectly positioned with a broad spectrum of property expertise to provide the best advice and skills for homeowners, investors and developers to ensure they continue to maximise growth and take advantage of existing market conditions.
Article by Andrew Nguyen
